Founded in 1973, Bain & Company is one of the “Big Three” consulting firms that assist the world’s most ambitious change-makers in defining the future. With offices in 65 cities across 40 countries, it is considered one of the most prestigious firms in the management consulting industry.
In 2022, Bain & Company collaborated with the Angsana Council to publish a complex report on Southeast Asia’s potential for growth over the next ten years. They required an agency to help them craft a succinct press release that could encapsulate the key points of the report, while ensuring it resonated with relevant news beats for media publications.
GLOO help to organise a digital press conference and achieved 36 media coverage across online, print, and broadcast.
SELECTED COVERAGE
Vietnam and tech-enabled disruptors to turbocharge Asean growth over next decade, The Business Times, 18 Oct, 2022
SEA to see up to 5% yearly growth through 2032, Vietnam to lead the charge: report, Tech in Asia, 18 Oct, 2022