Canon is the world’s leading maker of interchangeable lens cameras and GLOO PR has been its retainer PR agency since 2020.
In 2022, Canon Singapore wanted to engage lifestyle media with their newly launched cameras, EOS R10 and introduce the SELPHY CP1500 portable photo printer to the media. Gloo organised an experiential event for media for a guided photowalk along Haji Lane with a photography expert and an exclusive hands-on with the EOS R10.
GLOO PR achieved 12 media coverage for this event.
SELECTED COVERAGE
supercatkei IG Post, @deniseteojiaqi, 18 Dec 2022
Timeout Singapore IG Post, Timeout Singapore, 05 Oct 2022